Competence

He ...

• Has expertise in Consumer research, Innovation/Design management and Management Accounting
  
• Experienced various consumer research, new product development and Business Development in the Human-centered Design method
  
• Is familiar with market and culture in Japan,Finland,China and Indonesia.

Profile summary

He ...

• Was educated in Japan and Finland with a degree of B.B.A.from a Japanese top tier business school,Hitotsubashi University
  
• Engaged in Budget/ actual analysis and KPI monitoring to administrate 80+ group companies in a Japanese conglomerate, Marubeni Corporation
  
• Is now working as Service&Business Designer at a Japanese Innovation/Design Consultancy, i.lab inc., dealing with mostly Japanese top tier companies
  
• Does side-works on demand such as Guest speaker for MBA, Ideation workshop facilitator for design students, and Business consultant for new business developers

Skills

Hard skills

・Design research Skills

   User Interview/Analogy research/Field research

・Service Design Skills

   Customer journey map/ Service Blue print 

・Business Design Skills

   Business model planning/Financial modeling(PL)/Scale scenario/Growth Strategy/ Positioning/ Operation Design

・Corporate Administration Skills

   Budget/Actual comparison analysis/ KPI monitoring

・Language skills

   Japanese/English

・Project management Skills

    Experience to lead multidisciplinary team/Task management/Client communication/Documentation

・Facilitation and Lecture Skills

    Ideation workshop design/Teaching experience

・Coaching Skills

   Job training for 20 +interns/Motivation control

Soft skills

・Communication  Skills

   Business communication/Vocabulary for multidisciplinary team(Business/Design/Engineering)/Visual communication/Atmosphere design

・Leadership skills

   Project leader experience/International event club,representative/International volunteer club,representative, First mover

・Self-direction Skills

    Self-starter/Strong decision power in the VUCA situation

・ Strong curiosity

    Passion for seeking new, unknown and different things

Academic Knowledge

・Educational  background in Business administration

   B.B.A from Hitotsubashi University, specializing in Marketing in developing countries

・Educational background in Innovation and Design management

   Innovation and Design management studies at Aalto University,Finland/Ideation process management studies at i.school,University of Tokyo/Human centered design

Interests

・Big fan of local supermarket, street food and university

    These places are attractive field research subjects for understanding what people and society are like in the region as well as exhibition of joyful contents

・Frequent traveler 

   Visited 30+countries and had fun with local friends

・Business structure analyst

   Like analyzing business structure behind everyday products and service 

・Art and Design analyst

    Like analyzing why things have the shape, structure and style and what creator's intention behind it is

Inspired by ...

・Philip Kotler : https://en.wikipedia.org/wiki/Philip_Kotler

・Jan chipchase : https://en.wikipedia.org/wiki/Jan_Chipchase

・Erin Meyer : https://en.wikipedia.org/wiki/Erin_Meyer

・Geert Hofstede : https://en.wikipedia.org/wiki/Geert_Hofstede

・Don Norman : https://en.wikipedia.org/wiki/Don_Norman

・Roberto Verganti : http://www.verganti.com/about/

・Hideshi Hamaguchi : https://en.wikipedia.org/wiki/Hideshi_Hamaguchi

・Sputniko! : https://ja.wikipedia.org/wiki/Sputniko! 

・Naoto Fukasawa : https://en.wikipedia.org/wiki/Naoto_Fukasawa

・Yanagi Sōetsu : https://en.wikipedia.org/wiki/Yanagi_Sōetsu

・Tsuyoshi Tane : https://ja.wikipedia.org/wiki/田根剛

・Others : Tom Kelley, Christian Madsbjerg, Alvar Aalto, Tsuyoshi Tane, Tadao Ando, Le Corbusier

Key words to express who I am

パイオニアであれ

境界を飛び越えろ

論理と情理を理解せよ

自分の目的を定め継続可能な方法で行動せよ

More details 

・Graduated with a degree in Commerce and Management from Hitotsubashi University, specializing in marketing of emerging countries, especially China and Indonesia. 

・Studied Innovation Management at i.school, University of Tokyo and at Aalto University(Finland), and conducted various user and trend research globally in the both of academia and business such as "Hitotsubashi Global Consumer Survey". 

・Began working in Corporate Strategy department in Transportation & Industrial Machinery Group at Marubeni Corporation, a largest Japanese conglomerate, where he was engaged in budget/actual control of 80+ group companies. 

・Currently involved in market and design research, service design, business design and PoC execution as a Service & Business Designer at i.lab inc, Japanese innovation/design consultancy.

・Led several projects on ethnographic research, new product planning and PoC operation with clients in cosmetics, home equipment and internet communication.

・一橋大学商学部商学科卒業。

・ischool修了生。

・在学中に交換留学を１年間経験し、Aalto University, School of Business (Finland)にてInnovation Managementを学ぶ。

・またHitotsubashi Global Consumer Survey、博報堂グループ会社での生活者調査等、国内及び中国・インドネシアのトレンド・ユーザー調査を実施。

・新卒で丸紅株式会社に入社し、輸送機グループに属する80社以上の関係会社の予決算業務や予実管理業務に従事。

・現在はイノベーション/デザインコンサルティングファームi.lab inc.にてService&Business Designerとして市場調査・デザインリサーチ・サービスデザイン・ビジネスモデルデザイン・実証実験の企画・実行などを担当。

・エスノグラフィの手法を用いた未来洞察、コンセプトアイデア開発、PoCの企画・実行支援などのプロジェクトを化粧品、住宅設備、通信業界のクライアント向けにプロジェクトリードポジションで実施

・共著「インドネシアはポスト・チャイナとなるのか アジア巨大市場の10年後」(同文舘出版)。